January 19, 2021


hipages launches new digital tradie campaign

This week, hipages will launch their new digital-led campaign which builds on the “Change The Way You Tradie” brand platform, directly targeting Australian tradies to demonstrate the platform’s value in supplying
businesses and sole-traders alike with qualified job leads.

The new humorous creative features six real tradies who have experienced success with hipages, spanning categories including building, plumbing, landscaping and electrics, all filmed on live job sites. The creative launched today and will run across YouTube, Facebook, Instagram and Google in both video and static formats. A digital OOH test will also run in Brisbane for 3 weeks.