New On-Demand Tradie Economy Switches on in Australia

Sydney, September 2018.​​ New research studies by EY Sweeney and L.E.K reveal the potential for growth in the residential trade sector as tradies and consumers seek smarter ways to engage. Commissioned by ​hipages​, the research reveals that digitisation of the trade sector is fuelling an ‘On-Demand Tradie Economy’ in Australia.

The On-Demand Tradie Economy represents an emerging digital revolution of the residential trade sector, which is fully optimised through technologies that streamline consumer-tradie connections, communications and job coordination. Set to help 250,000 Australian trade businesses* grow by easing their daily administration and helping them win more work, this new economy is equally driven by services that offer substantial relief to nine million households* who need help managing tradies.